Resources: Writing for the Web


facebookloveThe world of the internet is fast paced, and standards for web writing are changing constantly.  There are though some specific points that one can implement to assure that one’s writing will meet internet standards for content.

Writing for an online audience has some distinct differences from writing for a written publication.  Our Senior Editor Claire Colvin addresses these issues in a resource article available online:

“People read a screen differently than they read a page, so simply typing out an article and posting it online won?t work. No one will read it. Fortunately, it is really easy to adapt an article to work online.

First of all be brief and very focused. Generally you have half the room online to tell your story than you would have on a printed page. People read 25% slower from a screen and many don’t read at all, they scan.”

The article goes on to take a further look at various aspects of writing for the web including how to make your work visually inviting, and how to attract your reader.  This is a valuable resource that we often refer back to, and is taken into account when selecting works to feaure on the sites.  Read the whole article here.

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